by Kim Siemens | Oct 16, 2017 | Data
Business analytics is revealing details about customers that were never learned before. WHY IT’S IMPORTANT Customer data uncovers opportunities to identify pain points, upsell and cross-sell. Every dollar invested in business analytics delivers a $13 ROI.11 In fact,...
by Kim Siemens | Oct 16, 2017 | Alternative platforms
Consider investments in alternatives to your current platform that will substantially modernize your content delivery capabilities and raise the bar on your digital experiences. These include: • Services that encapsulate existing content repositories and leverage...
by Kim Siemens | Oct 16, 2017 | Customers, Digital Marketing
There is a secret sauce for doing business in the digital age— rich media encapsulated by digital assets pervade all aspects of today’s digital experiences and must be managed effectively. As a mobile shopper, you might want to buy a sweater on your smartphone. A set...
