Are you ready for the upcoming Black-Friday-to-Cyber-Monday weekend and the rest of the shopping season?
6 Ways E-Commerce Survived the Recession
How Web retailers not only survived the recession but thrived in the midst of it.
Why now is the time to get serious about your business online presence
Today, technology is rapidly changing consumers’ behavior and the way business is done; yet there are numerous businesses that do not have an online presence as yet.
Back up your email
Statistically, 1 in 5 email accounts gets hacked
The Importance of Maintaining Your Website
One of the most often overlooked components – yet one of the most critical components – to any successful website strategy is ongoing maintenance
YOUR DESIGN MUST REFLECT YOUR BRAND’S IDENTITY
Every successful business has its own identity that enforces who they are and what they do.
Why are you waiting?
A successful business without a good site is next to impossible. Therefore, your website can never afford a skip or a miss.
Do You Need a New Website? Here’s How to Tell
Keeping your website updated and in line with current online best practices is imperative to its digital success
Why Liquid Binary
We don’t just code, we build trust and relationships that last a lifetime.
How to make your website stand out
Websites can drive customers to your business.
Why SSL Certificates are Important for your Website
An SSL certificate is something that every business should have on their website, especially after Google prioritized websites with SSL certificates for better search engine rankings. SSL, which stands for Secure Socket Layer, is an encryption technology used to create a secure connection between a web server and a user’s web browser. When a website […]
WEBSITE DESIGN: TOP 10 AGENCIES
Website design companies in Johannesburg: Top 10 agencies Website design is the art and science behind your online presence and the success thereof. Most websites solely encompass the former or the latter. Only the best web development agencies combine the beauty of art with the rationality of science to create the best website for you. In […]
Website vs Social Media: Why Your Business Needs a Website
Your Website is the “Hub” of Your Online Presence – Social Media is a Marketing Tool
An Ideal Launch Day: The Goals
Entering a niche late is actually an advantage
Securing Facebook:
Don’t let your personal information get into the wrong hands.
The Value of Website Content
All other components of your website (design, visuals, videos, etc.) provide a secondary support role.
Is Your Website Getting Stale?
When was the last time you gave your website a complete makeover? When did you add fresh content?
Why It’s Important to Track the Results of Your Website
Once a website has been launched there is still plenty of work to do to keep your audience engaged.
Just having a site doesn’t get your business seen
You become just one of the millions of unseen websites that cost you cash but never return your investments.
Why is Graphic Design important to Web Design?
Graphic design must play a fundamental part of any web design.
THE IMPORTANCE OF BRANDING FOR TECH COMPANIES
Emotion is what you have to build into your brand. It’s what you want your customers to feel every time they think about your company or use your product.
What Makes a Digital Presence “Necessary”?
People use the Internet whether you do or not. That means potential customers may be searching for you
Is Your Brand’s Website Up To 2018 Standards?
To deliver digital results, a website must offer an engaging, dynamic user experience.
Top eCommerce Trends 2018
Every year, the online sales market increases by more than 20%. It’ll growth from $2.3 trillion in 2017 to $4 trillion in 2020.
SA businesses lag global peers..
In leveraging technology to integrate into customers’ lives.
Keep Your Eye on These UX Design Trends in 2018!
Promising trends to keep an eye on for 2018
GOOGLE MY BUSINESS PAGES ARE SO IMPORTANT
An empty Google My Business Page is a worthless page
Content Optimization For Voice Search
In recent years, searching by voice is a hot topic among forward-thinking SEO professionals.
Blogs Will Help Your Website’s SEO
A website shouldn’t be something you create and leave alone. Great websites are like living organisms; they are constantly growing and changing. (And they need to be fed!) A blog allows your site to grow by providing content that wouldn’t otherwise be contained on your site. When customers are looking for a product or service, […]
What Is a URL? (Uniform Resource Locator)
A domain name is part of a URL, which stands for Uniform Resource Locator. In order for computer networks and servers to “talk to one another,” computers rely on a language made up of numbers and letters called an IP address. Every device that connects to the Internet has a unique IP address and looks […]
The Ultimate List of Reasons Why You Need Search Engine Optimization
You’ve heard about SEO. You’re convinced SEO works very well for different kinds of online business. What you probably wonder is why it’s so powerful. To spotlight the role it can play in marketing and communicating.People reached out with new questions and shared challenges they faced along the SEO sales process, as they struggled to convince internal […]
Facebook Advertising or Google AdWords?
So why is there so much discussion around Facebook Advertising and Google AdWords in the paid media space? Simply put, the continual growth year after year cannot be ignored. According to Forbes, Facebook saw a 50% increase in active advertisers from 2015-2016 and reached 3 million advertisers. In addition, Facebook accounts for 65% of total […]
Social Media Trends That Will Dominate 2018
Augmented reality will finally take off. About five years ago, Google came out with a pair of glasses—Google Glass—that promised to bring augmented reality (AR) to the mainstream and change how we live and interact with each other. It was a flop. But now, multiple companies—including Google,Facebook, and SNAP—are competing to enter or re-enter the AR […]
Why is it important to constantly keep your website up to date?
In this day and age being online is essential to running a successful business. Whether you are using your website as a general reference point for present or future customers or are using it to generate leads or even to be able to sell your products online. Change is something constant in the world of […]
What is the difference between a website and a domain?
This is a question that many don’t know the answer to and few will ever ask.
The amazing world of WordPress
Why choose WordPress?
Reaping The Benefits of Blogging For Brand Authority
Blogging will increase your traffic flow
Why Your Website is the Most Important Marketing Tool You Have
Your website is the single most important marketing tool for your business. It serves as a virtual equivalent of a physical business for the 3 billion internet users. Think about it: when you want to learn more about a company, you usually turn to Google and search and eventually end up on their website. The […]
Why Email on Your Own Domain Name is Important for Your Business?
One can not express how important it is to have your own domain name on your email.I have this fantastic article written by Pavan ” As a business owner, you know that for uninterrupted growth of your business, a relevant business name is as instrumental as your efforts. So, when you start your business, you put […]
10 Essential Social Media Marketing Statistics for 2017
Social Media Demographic Statistics 1. 75% of male internet users are on Facebook as well as 83% of female internet users. 2. 32% of teenagers consider Instagram to be the most important social network. 3. Female internet users are more likely to use Instagram than men, at 38% vs. 26%. 4. 29% of internet users with college degrees use Twitter, compared […]
Digital Marketing: What’s Next for 2017? By Claire Mas
Digital Marketing Institute
Channeling Digital Assets
There is a secret sauce for doing business in the digital age— rich media encapsulated by digital assets pervade all aspects of today’s digital experiences and must be managed effectively. As a mobile shopper, you might want to buy a sweater on your smartphone. A set of detailed photos (with magnification capabilities, 3D rotation, and […]
Streamlining Branded Experiences
To succeed in the attention economy, companies must delight their target audiences with branded experiences. Nowhere is this more essential than when it comes to optimizing the use of rich media. Online marketing campaigns depend on having the right visual themes reinforcing spoken messages, available on both PCs and mobile devices. Even customer support tutorials […]
Experiencing an Energy Company through Branded Connections
A European energy company needed to build out its direct-to-consumer capabilities based on the visitor’s goals. When prospects sought information online, they were most likely in the midst of a shopping experience. They looked for rate-related information and other things that influence initial buying decisions. Customers, on the other hand, expected personalized and targeted content, […]
The digital content explosion
Whether your target audience relies on smartphones, tablets, or PCs, omnichannel delivery capabilities are a key requirement for a modern WCM platform. You must be able to easily deliver information that your customers, partners, and employees find relevant—via their preferred communication channels. Of course, managing web content is not a new challenge. Years ago, marketing […]
Digital Assets and Business Transformation
How should you manage your digital assets to unlock business value and substantially improve financial results? Rich media management begins with a system of record. Within your organization, a digital asset management (DAM) system serves as the single source of truth for all of your branded and approved assets—including photos, illustrations, videos, sound clips, and […]
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